Kirsten Schwenzer is a Senior Brand & Graphic Designer, a typography nerd, and a story-driven visual problem solver. She’s passionate about building cool brands, with cool people, for cool people.
Her other passions include: her cats, yoga, summers on the lake, the same 00s emo playlist she’s listened to since junior high, and hogging her husband’s PS5.
Wise Men Distillery
Branding, Packaging, Graphic Design, Illustration
Brand refresh & packaging redesign for a Grand Rapids, MI-based distillery that values hard work and dedication to craft.
Blake’s Orchard & Cider Mill
Branding, Packaging, Graphic Design
Brand refresh and packaging redesign for Metro Detroit’s favorite fall destination, Blake’s Orchard & Cider Mill.
Blake’s Provisions
Packaging
A scalable packaging system for Blake’s line of jarred goods, from jams to canned asparagus and all the farm-fresh goodness in between.
Bell’s Official IPA
Packaging, Lettering
Lettering and label design for the official beer of good times from Bell’s Brewery.
ADAC Automotive
Branding, Graphic Design
Rebrand for ADAC Automotive, the automotive manufacturer solving the future’s unknowns.
Stroh’s Beer
Packaging
Packaging system redesign for the historic Stroh’s Beer: American brews, assembled in Detroit.
Wearables
Lettering, Illustration
Graphics for shirts, hoodies, hats, and other wearables.
Logofolio
Branding, Illustration, Type Design
Logos, icons, and such from over the years. Some used, some unused—still deserving of a spot on the fridge.
Strattec
Branding, Graphic Design
Rebranding a longstanding American manufacturer of vehicle access systems.
COMING SOON
The Mill at Zehnder Park
Branding, Web Design, Graphic Design
Branding for a hotel in Frankenmuth, MI that merges luxury with the city’s historic milling heritage.
COMING SOON
Solma
Branding, Packaging, Illustration
Branding and packaging design for a line of lactation support drinks.
COMING SOON
Awe
Branding, Packaging, Lettering
Branding and packaging design for a line of adaptogen-infused cannabis products from Skymint.
COMING SOON
© 2025 Kirsten Schwenzer. 100% H.I. (human intelligence) powered design. 👩🏼💻